The number of Contacts (Marketing) increased from 3,198 to 3,412, marking a 7% rise. Additionally, the count of Companies saw a substantial jump from 2,518 to 26,013, which translates to a massive 934% increase.

However, the number of Deals Created decreased significantly from 84 to 59, indicating a 29.8% drop. In contrast, the tally of All Deals rose from 52 to 80, a positive change of 53.8%. Although the Average Time to Close Deal increased slightly from 2d 20h 3m 19s to 2d 22h, this reflects a minor delay in closing deals.

The Closed Won Deal Amount saw a noticeable uplift, going from 392 to 670, a 70.9% increase. There was also a rise in Deals Closed Lost from 20 to 24, which is a 20% increase. Furthermore, the Closed Lost Deals Amount escalated from 136 to 440, a substantial increase of 223.5%. Finally, the count of Closed Won Deals jumped from 515 to 703, a 36.5% increase.

Overall, these figures indicate mixed performance metrics with significant growth in customer engagement and deal closure success, but some challenges in the efficiency of deal creation.