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Stable with minor fluctuations
The number of Impressions recorded in the last 30 days is 6,992, down from 8,558, indicating a 1,566 decrease. This suggests reduced visibility. Similarly, Clicks fell from 392 to 211, marking a 181 drop, which negatively impacts engagement. On a positive note, the Cost decreased from $989.00 to $925.00, representing a $64.00 savings, improving profitability. The CTR stands at 600%, reflecting high engagement relative to impressions.